Age

Price

Price Reset
From
To

Brand

Brand Reset

Type

Type Reset

Filter and sort

Filter and sort

Age
Price
From
To
Brand
Type

Give your children the gift of fun, learning, and creativity without exceeding your budget. Each item in our Smart Play, Smart Spending line is carefully selected to delight, inspire, and last - all for less than €10. Make playtime enjoyable, memorable, and affordable.

Toys that entertain, educate and last – perfect for hours of fun without breaking the budget.

Discover our carefully curated range of clever and amusing toys for kids of all ages, all priced under €10. From instructive and creative toys to traditional games, this assortment is intended to entertain, ignite inspiration, and provide hours of enjoyment without breaking the bank. Ideal for gifts or daily enjoyment at home.

Each product has been carefully selected for its quality, safety, and educational value, guaranteeing that children learn while playing. Smart Play, Smart Spending helps you make the most of your playtime.

Toys for Every Age

Age 0–2 years

  • Soft and safe toys for the youngest children
  • Examples: rattles, teethers, first building blocks

Age 3–5 years

  • Creative and craft-based toys
  • Examples: playdough, art kits, simple puzzles

Age 6–8 years

  • Educational and skill-building games
  • Examples: board games, science kits, more complex puzzles

Age 9+ years

  • Strategy and advanced creative play
  • Examples: STEM kits, building sets, modeling kits

Classic & Favourite Toys

  • Timeless toys that encourage imaginative play
  • Examples: cars, dolls, action figures

 

Free Delivery over €70

Excluding large / bulky items

Next Day Delivery

On order placed by 2pm

Free Click & Collect

Order online, collect in-store

Easy 14 days returns

14 days money back guarantee

Buy Now, Pay later with Klarna

Spread the cost of Christmas

Irish Business

Family owned and operate since 1981

Quality Guaranteed

We only stock top quality products